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	<title>eBuzz</title>
	<link>http://ebuzz.co.nz</link>
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		<title>Headsup: Twitter Ads Are On Their Way</title>
		<description><![CDATA[Twitter plans to launch an advertising platform in about a month, according to Seth Goldstein. The chief executive officer and co-founder of socialmedia.com led a panel on Monday this week focused on the next wave of interactive advertising at the IAB Annual Leadership Meeting 2010 in Carlsbad, Calif., that shed light on Twitter&#8217;s strategy (reported [...]


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		<link>http://ebuzz.co.nz/2010/02/headsup-twitter-ads-are-on-their-way/</link>
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		<title>The iPad and the Customer Dilemma</title>
		<description><![CDATA[Coming soon: the iPad, a device that will change the world. Or so you&#8217;d be led to believe, listening to Steve Jobs introducing the device a few weeks ago: Magazine publishers in particular are quick to embrace the possibilities of this new distribution mechanism. Inevitably, WIRED magazine has been one of the first to prototype [...]


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		<link>http://ebuzz.co.nz/2010/02/the-ipad-and-the-customer-dilemma/</link>
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		<title>The New Zeal of the Music Industry</title>
		<description><![CDATA[Last week Loyalty New Zealand announced that the Fly Buys programme now has 280,000 songs available to download via Fly Buys Music, after signing a contract with Universal Music New Zealand. According to the company, 65% of all music is now available on Fly Buys Music, including artists from two of the main music industry [...]


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		<link>http://ebuzz.co.nz/2010/02/the-new-zeal-of-the-music-industry/</link>
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		<title>Social Media Marketing &#8211; The eCourse</title>
		<description><![CDATA[Last week we mentioned our upcoming MARKETING REBOOTED eCourse on Social Media Marketing. We then went on to explore the course in detail in our companion Marketing Week newsletter on Monday. For those of you who aren&#8217;t subscribers to Marketing Week, here are the main points of the course: Course S-1: Social Media This is [...]


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		<link>http://ebuzz.co.nz/2010/02/social-media-marketing-the-ecourse/</link>
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		<title>This Week&#8217;s Hot Kiwi eStats: Blogs</title>
		<description><![CDATA[There are, reports Ken Perrott on his Open Parachute blog, more than 1000 New Zealand blogs that he has been able to identify. Just 152 of them make their statistics publicly accessible. Based on that subset of data, these were the Top 10 New Zealand Blogs (amongst the 152) for the seven days ending Wednesday [...]


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		<link>http://ebuzz.co.nz/2010/02/this-weeks-hot-kiwi-estats-blogs/</link>
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		<title>Facebook Zero</title>
		<description><![CDATA[Get ready for Facebook Zero, a stripped-down, text-only version of the social network. The BBC is reporting that the low-bandwidth site is aimed at people viewing Facebook on their mobile and will launch &#8220;in the coming weeks&#8221;. The social network recently said that more than 100 million people [a quarter of the membership] now access [...]


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		<link>http://ebuzz.co.nz/2010/02/facebook-zero/</link>
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		<title>The Secret of Sharing Online</title>
		<description><![CDATA[What makes a news item go viral? What types of stories do web users like to share online? . There are plenty of theories, lots of hypotheses and more than a few bald-faced guesses. You pays your money and you takes your chances. . Or at least that&#8217;s the way it was, until University of [...]


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		<link>http://ebuzz.co.nz/2010/02/the-secret-of-sharing-online/</link>
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		<title>Facebook, Twitter and the Anti-Spam Law</title>
		<description><![CDATA[In recognition of the fast-growing power of Facebook in particular, Trade Me last week added social sharing links to all auction listings, enabling visitors to share any listing on either Facebook or Twitter. The move raises an interesting question: does using Twitter and Facebook to pass on commercial messages contravene the Unsolicited Electronic Messages Act? [...]


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		<link>http://ebuzz.co.nz/2010/02/facebook-twitter-and-the-anti-spam-law/</link>
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		<title>Show Us The Money</title>
		<description><![CDATA[84% of communications professionals worldwide simply haven&#8217;t been measuring the ROI of their Social Media programs. That&#8217;s what they confessed when asked in August 2009 by Mzinga and Babson Executive Education, for their study &#8220;Social Software In Business&#8221;. And we&#8217;re not just talking about chilling on Facebook &#8212; the study&#8217;s definition of Social Media included [...]


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		<link>http://ebuzz.co.nz/2010/02/show-us-the-money/</link>
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		<title>Google Buzz (no relation)</title>
		<description><![CDATA[We note in passing that Google has launched Google Buzz, another front in its assault on Facebook and Twitter. Google Buzz is currently being rolled out globally, and these are what Google considers its key features: No setup needed Automatically follow the people you email and chat with the most in Gmail. Share publicly or [...]


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		<link>http://ebuzz.co.nz/2010/02/google-buzz-no-relation/</link>
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